Poster designed by Tom Eckersley, advertising the Post Office Savings Bank.
Features the slogan 'begin saving for me'.
Image has a photographic picture of a child's face in black and white. The child's face is in the middle of a pink cake graphic with an orange candle indicating a first birthday. Some of the cake is semi-translucent and overlaps the photograph.
Eckersley's signature features in the top right corner.
Measures 49cm by 74cm.